The 1010reveal Blog
October 7, 2019
Instacart Finds Grocery Success Beyond Whole Foods
Online grocery sales in the U.S. soared 50% to $12.5 billion last year as consumers at long last shift their everyday shopping to ecommerce. One of the primary drivers of this growth has been Instacart Read More
July 29, 2019
What the data reveals about Amazon’s Prime Day best-sellers
Amazon’s Prime Day proved to be the company’s largest shopping event in history, outselling both Prime Day 2018 and the Black Friday/Cyber Monday holiday. Interestingly, the best sellers list shows uncanny similarities Read More
July 26, 2019
You CAN Have Your Meat and Eat It Too
In light of macro trends such as personal health and environmental sustainability, the growing acceptance of plant-based meats should come as no surprise. With improved taste and availability, meat lovers have more options to consider than ever before. Read More
June 24, 2019
That hemp oil available online may not contain what consumers expect
As CBD oil becomes popular amongst those looking to sleep better, ease pain, or reduce stress and anxiety, large retailers have started planning for CBD products to hit their shelves and websites. Read More
June 11, 2019
Amazon Wants Solimo’s Private Label Sales
As Amazon looks to fuel continued sales momentum, the ecommerce giant is launching a barrage of in-house developed private label brands like Presto! and Solimo. Read More
June 5, 2019
The End of Digital Overwhelm
If there’s a word that sums up the modern retail customer’s experience, it’s choice. When the time comes to make a purchase, today’s shopper can choose from thousands of products and hundreds of retailers, both online and off, established and new. Read More
February 27, 2019
Gimme More Chocolate!
Although the holidays have officially come to a close, I find myself thinking back on this season’s food-related gifts. From homemade cookies to intricate baskets, food gifts are consistently well-received. Read More
February 18, 2019
CPG Scorecard Q4-2018
For decades, the consumer goods industry had a tight grip on brick-and-mortar trends, but the competitive advantage that executives now require is a unified view Read More
February 13, 2019
Smarter Than Our Speakers
Even though Smart Speakers are only as smart as their users, these devices are vastly improving lives through functions such as voice assistant, which can provide real time information, music streaming Read More
January 31, 2019
The Weigh-In on Top Holiday Gifts
For the most part, results from the 2018 Holiday season seem to be rough. Kohl’s same store sales weakened from 6.9% in 2017 to 1.2% in 2018. Read More
January 24, 2019
Two-Stop Shopping for One-Stop Shoppers
Not long ago, shoppers would primarily travel to grocery stores to pick up their groceries, and to drug stores to pick up their prescriptions. Read More
January 22, 2019
Baby’s Booming Online
Which private-label is the top baby brand online? While the internet does not lack crazy products for babies, such as mop onesies and guinea pig-style water dispensers, practical items such as formula and diaper cream are experiencing growth online. Read More
January 7, 2019
The Best of Online Beauty
With beauty blogs, YouTube tutorials and Instagram influencers, today’s consumers are always expanding their beauty horizons and giving no-name brands a chance to become tomorrow’s industry leaders. Read More
December 5, 2018
Amazon Wants Shoppers to Take Their Vitamins
From infant diapers to razor blades, private label consumer goods are booming online and represent a very real threat to established national brands. Read More
December 3, 2018
Q3 2018 CPG Ecommerce Scorecard
For decades, the consumer goods industry had a tight grip on brick-and-mortar trends using data from sources such as point of sale systems, syndicated data providers and mystery shopping. Read More
November 19, 2018
Holiday 2018 Gift Predictions
Now that we are all sick of eating the leftover Halloween candy that nobody really likes, it’s time for consumers to start shopping for the holidays! Read More
November 7, 2018
Baby, It’s Cold Season!
Flu season is officially upon us and with an exceptionally severe season in 2017-2018, we anticipate over-the-counter cough and cold medication to be a popular purchase this year. Read More
October 29, 2018
The Rise of Private Label
Retailers and manufacturers have been in a power struggle for decades. Manufacturers required shelf-space and retailers needed a stock of quality products to keep foot traffic flowing. Read More
October 15, 2018
Amazon is Chasing Chewy’s Private Label Tail
For pet owners, the advantages of buying pet food (and supplies) online are obvious: value, selection, and convenience. Not surprisingly, the online pet industry has become a big business Read More
October 5, 2018
Raising the Category Bar
As consumers become more health conscious, they are demanding more nutrients from their snacks. This preference has blurred the lines between protein bars and snack bars, creating a bar category with a greater consideration set than ever before. Read More
September 11, 2018
The Value of Walmart Grocery
For all the ways ecommerce has affected consumers’ lives over the past 25 years, one habit has been hard for most to break: how we shop for groceries. Read More
August 27, 2018
Back to School Snack Attack
As the sizzling summer weather starts to cool down, parents are heading indoors to browse the Internet in search of the best back-to-school deals. Read More
August 17, 2018
Digital Grocery’s Best Practices
1010data recently attended the 2018 Digital Food & Beverage Conference on July 16th and 17th where retailers and brands convened to share and discuss online opportunities within grocery and non-grocery channels. Read More
August 14, 2018
Amazon Prime (Warehouse Clean-Out) Day
If we cut through all the chatter about promotions, deals, and discounts related to the spectacle that was Prime Day 2018, one question remains: which products did U.S. consumers actually buy during the Read More